Young. 15-‐24s represent 32% of the population, but 40% of cinema audience. By contrast 55+s represent 34% of the population, but only 20% of the cinema audience. 35-‐44s who make up 38% of cinema audience represent 35% of the population. Upmarket. ABC1s represent 49% of the population, but 60% of the cinema audience which increases up to 66% amongst heavy cinema goers. Rule of thumb; the older the audience, the more upmarket. Frequency. 15-‐34’s form 60% of heavy cinema goers and within that 40% are from the 15-‐24 group. Medium cinema goers are 50% of 25-‐44’s. The 55 plus make up 32% of the light cinema goers.
a good summary but you need to introduce the task so that the moderator and I know what you were trying to do - perhaps link to the slideshare on my account embedding it in the blog
ReplyDeletehaving looked at every post i am aware that you are missing a number of posts - i am presuming that they are saved as drafts so please make them visible - that way i can view then - there should be more posts on narrative types / the sweded films posts and more general audience posts: active/passive etc. Also you need to push yourself harder adding much more volume - try not do settle for tick-box/job dome - if you are stuck / confused please come and see me
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